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Eddy Cue believes Apple can reinvent sports broadcasting with Apple TV+

Apple exec talks sports in new interview Apple’s move into live sports broadcasting is a strategic play to diversify its revenue and engage a broader audience, and it’s been primarily driven by executive Eddy Cue. Eddy Cue, a longtime Apple executive and sports enthusiast, spearheads the company’s venture into live sports. Cue believes that sports…

Apple pitched the iPhone 15 Pro as the ultimate gaming handheld – but can Apple really take it to the next level?

There’s a crushing inevitability about one aspect of Apple Events. Apple wheels out a developer. Famous AAA game is coming to product Apple is showcasing, we’re told. It’s a new dawn for Apple product gaming!The game arrives. And then: crickets – until the next event, where time loops, in a slightly different way, like we’re…

Apple rolls out tvOS 17 bringing new features to its set-top box

Article Hero Image Apple’s new tvOS 17 has dropped — here are many of the new features contained within. It’s a well-documented fact that tvOS doesn’t get the same robust yearly updates as iOS or macOS — but this year has changed that. Apple has overhauled significant parts of the Apple TV’s operating system with…

iOS 17 with StandBy, NameDrop, interactive widgets, & more now available

iOS 17 is here Apple has released iOS 17 to the public with more customization options, social features like NameDrop, and intelligence upgrades like a transformer language model for autocorrect. After a summer filled with betas, the final public version of iOS 17 is now available for compatible devices. It adds new features to the…

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